Welcome to NewBridge

NewBridge offers a fast, underwritten, fully digital application experience backed by real agents and real support.
 
Whether you're protecting your family's future or helping your clients find the right fit, NewBridge makes it easy.
 

New agent or agency? Click the button above to get registered.

NewBridge Has the Protection You Need

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NewBridge Final Expense can cover applicants from 50 to 85 years, with coverage ranging from $2,000 to $35,000.

It provides affordable financial protection for funeral and other final expenses with either a level or modified death benefit. The NewBridge Final Expense application requires no medical exam and you could secure simple and affordable coverage in just one meeting with your licensed life insurance professional.

NewBridge Final Expense is underwritten by Continental General.

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NewBridge Inspire Level Term offers coverage from $100,000 to $2,000,000 for applicants 18 to 65 years with terms up to 30 years.

NewBridge Inspire Level Term combines traditional term life coverage with a fully digital application process. Working with your licensed life insurance producer and with no medical exam required, you could get a underwriting decision in a matter of minutes.

NewBridge Inspire Level Term is underwritten by EMC National Life.

New agent or agency? Click the button above to get registered.

Our Carrier Partners

Headquartered in Austin, Texas, Continental General was incorporated as a life, accident, and health insurance company in 1961. Continental General is dedicated to serving the needs of policyholders, claimants, and their families during difficult times.

Continental General underwrites, services, and administers NewBridge Final Expense policies.

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For more than a century, EMC National Life has been dedicated to improving the lives of our policyholders, agents, and team members. We partner with independent agents across the country to protect the financial security of our policyholders. Through personalized life insurance solutions and superior service, we are committed to keeping insurance human®.

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New agent or agency? Click the button above to get registered.

NewBridge Policyholders

  • NewBridge Final Expense
  • NewBridge Inspire Level Term
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Do you have a question about your NewBridge Final Expense policy? 

Do you need to make a claim? 

Reach out to Continental General directly at the button below.

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Do you have a question about your NewBridge Inspire Level Term policy? 

Do you need to make a claim? 

Reach out to EMC Life directly at the button below.

The NewBridge Portfolio

NewBridge offers you:

  • 100% digital application with instant underwriting - go from quote to policy issue in minutes, no delays for medical exams or time consuming paperwork

  • Highly competitive & expedited commissions - opportunity for next day payment

  • Everything is at your fingertips via the NewBridge Producer Portal

Let's find the right product for you:

Do you work with mortgage term?

NewBridge Inspire Level Term could be right for you. Combining traditional term life coverage with a fully digital experience, you can complete applications through a streamlined electronic process, with clients receiving an underwriting decision in the same session thanks to instant decisioning. This means less paperwork, fewer delays, and greater confidence for you and your clients.

Coverage to $2,000,000 (1)

Issue ages - 18 to 65 years

Terms - 10, 15, 20, 30 years (1)

Attractive riders - accelerated death benefit rider, charitable giving rider, accidental death benefit rider (2), child rider (2), and disability waiver of premium rider (2).

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1 Age dependent

2 Optional, at cost

Final expense your focus?

NewBridge Final Expense could be what you’re looking for. It is the intelligent, underwritten, and easy to sell product that helps your final expense applicants quickly get the coverage they need to address funeral and other end-of-life expenses.

Coverage to $35,000 (1)

Issue ages - 50 to 80 years

Level and modified death benefit available

Optional accidental death benefit rider available (2)

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1 Age dependent

2 Optional, at cost

Interested in competitively priced term product for your clients?

NewBridge XXX Level Term could be right for you and your clients. Combining traditional term life coverage with a fully digital experience, you can complete applications through a streamlined electronic process, with clients receiving an underwriting decision in the same session thanks to instant decisioning. This means less paperwork, fewer delays, and greater confidence for you and your clients.

Coverage to $2,000,000 (1)

Issue ages - 18 to 65 years

Terms - 10, 15, 20, 30 years (1)

Attractive riders - accelerated death benefit rider, charitable giving rider, accidental death benefit rider (2), child rider (2), and disability waiver of premium rider (2)

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1 Age dependent

2 Optional, at cost

Got IUL?

Watch this space - we're working on our latest digital Indexed Universal Life product. Check back later for more details. 

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Participating whole life more your thing?

Interested in participating whole life? Get access to one of the most advanced digital participating whole life journeys via our carrier partner network. 

Contact us directly for more information. 

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Want to learn more
about NewBridge?

NewBridge offers a suite of 100% digital life insurance products that were developed with you, the licensed life insurance professional, in mind.

To learn more, including to gain access to producer materials, training, quoting engines and demo videos click the button below.

New agent or new agency? Click the button below to get registered.

Frequently Asked Questions

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How do I get contracted to sell NewBridge products?

You must be contracted to write NewBridge products - we can help make this process as easy as possible! 

Simply click the NewBridge Producer Login button on the bottom of this screen and complete the steps.

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Are applicants required to take a medical exam?

NewBridge products are instantly underwritten, based on responses provided throughout the application and tapping into reputable and readily available third party data sources. This means that your applicants are not subjected to a medical exam to complete their application, saving both you and them time and frustration. 

FAQ_One

Are all NewBridge Applications Instantly Decisioned?

NewBridge uses an advanced underwriting engine to make an underwriting decision, meaning, in most cases, a decision is available in a matter of minutes. However a small percentage of applications will require further review by the underwriting team. This is usually complete within a matter of days.

Contact Our Team

Learn how we can help you get contracted and writing NewBridge for your clients

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Contact Our Team

101 Greenwich Street Suite 406 New York City New York 10006

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